Movie Succeeding

In this assignment, you will analyze why some movies succeed (financially) and others do not. In addition you will discuss how CV-19 is affecting and changing distribution. To begin, select two big-budget movies from last year (one that was a box-office success and one that was not.)  And select two small-budget films (one of which became commercially successful and one which did not.)  Note: You do not have to have seen the film in order to do this exercise. Lists of box office successes and flops can be found on the internet.  For example, you could check out Variety. Their list shows the film’s budget and its box office. (Success is relative to how much the movie cost to make.) Link for examples: To find a low-budget film that was not commercially successful, you may have to look elsewhere, like lists of films that got good reviews. Chances are, if you haven’t heard of the film, it was probably not a huge hit. Having selected your films, use the critical process to discuss them:  1) Description:  Isolate the major elements of each film.  What genre (or genres) does each film belong to? What are the major attractions of each film: popular actors, renowned directors, expensive special effects, a familiar story (or an unfamiliar story). Perhaps the film was based on a known property with a built in audience. Also, check out how the films were marketed. You should be able to find their trailers online (on YouTube or on the film’s own website.) What was the critical reaction to each film? 2) Analysis: Compare the movies’ elements. Do any patterns emerge among the successes and the flops? 3) Interpretation: What seems to bring success? What seems to cause failure? How important is familiarity compared to novelty?  4) Evaluation: Is box-office success a reliable indicator of how good a movie really is? As a culture, do we fixate too much on commercial success or failure? 5) Think of a film that you thought was fabulous but which did not do well at the box office. What would you say to someone to convince him or her to see this film? Consider the factors you have analyzed that might attract someone to see the film.  Also, consider the factors that you have analyzed that might dissuade someone from seeing the film and overcome the possible objections.

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