Case Assignment: Men’s Health History.

Case Assignment: Men’s Health History.

Case Assignment: Men’s Health History.

sing a friend, family member, or colleague, perform a detailed men’s health history. Document the history and the expected normal physical examination findings in the SOAP note format. Even though your patient may have abnormal findings, you must document the expected normal exam findings for the system. If you would like to include the abnormal findings they should be noted in parenthesis next to the normal expected findings. The complete subjective and objective sections must be included. You may include the assessment and plan portion of the SOAP note, but these sections will not be graded. You should devise a chief complaint

deals overwhelmingly with self-care and, in fact, exaggerates the possibilities for autonomous personal transformation.” Editor-In-Chief Zinczenko argued that the magazine worked toward “overcoming the resistance of the 86-percent male audience to health as a subject” and redefining health as “inclusive of everything that could improve a man’s life. Great sex. Great food. Endorphin-boosting exercise. Looking and feeling your best. We turned health into a concept every guy would want to embrace, starting with the healthy guy on the cover.”

Men’s Health has been criticized for reusing cover taglines. Zinczenko replied that 80 percent of magazine sales are by subscription, and those covers differ from the newsstand version. “Twenty years of Men’s Health has certainly produced several lines that have proven themselves effective at newsstand, which makes up about 20 percent of our print run. We plan to keep using the most effective marketing tools to reach the largest market we possibly can.” In July 2010, the magazine was criticized for including tiny credit lines on the cover rather than inside as a possible quid-pro-quo for advertisers. Zinczenko said the lines saved readers from having to dig for information and that Men’s Health had been including the lines for over a year regardless of advertiser status. A spokesperson for the American Society of Magazine Editors said that no rules were broken. The director for print strategy at a media firm said the mention was “too small of a plug to get brands excited.”

In 2004, Men’s Health began putting celebrities and athletes on the cover, and with their shirts on—a departure from the covers of the 1990s. In 2004, Rodale filed suit against Men’s Fitness for its redesign, “a copycat version—one that is obviously intended to confuse consumers.” In May 2006, the magazine published a limited edition color cover of . In the first half of 2006, newsstand sales for Men’s Health rose from 492,000 to 544,000 during a price increase from $3.95 to $4.50. In 2006 Rodale’s properties, including Men’s Health, tried to increase online content by adding video to each section, telling section editors to write blogs, and hiring an online ad sales director.

In 2008, the magazine partnered with Google to make back issues available. In July 2008, Men’s Health became the first to “create the first fully interactive advertising magazine in America,” where readers could take a picture of an ad, and a promotional “bounce-back” was sent to their phone. For its 20th anniversary issue in November 2008, Men’s Health included an interview and photo shoot with president-elect Barack Obama. In 2010, Obama was again featured about health care and his plans.

In 2009, Men’s Health published Belly Off! Diet based on the weight-loss testimonial column in the magazine. The column “Eat This, Not That!” became a book series in 2007, written by Zinczenko and Matt Goulding), and was turned into different versions (children, supermarket, restaurant, diet book) and free iPhone applications.EatThis.MensHealth.com was the most highly trafficked section of MensHealth.com in 2009 with 1 million unique visitors and 15 million page views a month.

Editor-in-chief Matt Bean led the magazine in developing over 40 mobile apps for the iPhone, Android, and BlackBerry. “Eat This, Not That! The Game” won an  award for Best Interactive Tool and was downloaded 500,000 times in two weeks. The magazine’s first application, “Men’s Health Workouts”, was in the top 10 in the Health and Fitness category. In September 2009, the column “Ask Jimmy the Bartender” was turned into an iPhone and iPad application, which was downloaded 50,000 times in its first month. In 2010, Men’s Health became one of the first consumer magazines to enter the iPad market.

In 2011, David Zinczenko was replaced by Bill Phillips, who was the executive editor of the magazine and editor of MensHealth.com.

In November 2014, Men’s Health featured a reader on the cover for the first time with amputee and veteran , the winner of the first Ultimate Men’s Health Guy Search.

so that you may document the OLDCART (HPI) data. You must use the chief complaint of penile discharge, rectal bleeding, or frequent urination. You should also focus the ROS based on the patient’s chief complaint and the body systems being examined. Refer to the SOAP Note Format document in Course Resources as necessary. This will be the same format that faculty will follow during the immersion weekend. Please note the first post is due by Tuesday, 11:59 p.m. MT.Men’s Health (MH), published by , is the world’s largest men’s  brand, with 35 editions in 59 countries. It is also the best-selling men’s magazine on U.S. newsstands. Although originally started as a  magazine, it currently covers various men’s  topics such as , , , and . The magazine’s website, MensHealth.com, averages over 118 million page views a month